This was an entry into a logo design competition themed around the 2018 World Cup. The challenge was to redesign your nations crest. From the start, I knew I wanted to create something outside a traditional shield and after several sketches, I landed on this mark. I'm very happy with the results and the subtle use of gold color to add a sense of sophistication and richness to the overall design.
USA Soccer Crest Design
Logo redesign of the United States soccer crest for the 2018 World Cup