Squid Sync was created for a business-to-business trade show to promote the capabilities of Squid Ink Creative. The intended outcome was to inform attendees that Squid Ink could handle everything from print design to motion graphics and create on cohesive package that could stand out from the crowd. To accomplish this, with help from Kent AV, we created a mini stage that participants could lip sync to some of their favorite songs. As the lead designer, I created the posters, badges, t-shirts, and ticket stubs as well as the motion graphic backgrounds that played behind the participants as they lip synced.
Trade show booth event in Wichita, KS showing capabilities of Squid Ink Creative